Weapon7
3rd Floor
196 Tottenham Court Rd
London
W1T 7LQ
(Entrance on Alfred Mews)
New Business
Nisha Mandalia
+44 (0) 7525 952 492
nisha.mandalia@weapon7.com
Enquiries
Tilly Michell
+44 (0) 20 7074 3555
tilly.michell@weapon7.com
Digital media has completely changed the way people behave. It's no good brands just talking at people anymore, often they're not listening. That's why we create communications that people can participate in, so your brand can trigger a conversation.
Here's a cute little POS poster that flags up how much fun it is to go exploring in a smart car. We're sure the fact that copywriter Ross comes from Norfolk has nothing to do with the high proportion of East Anglian seaside destinations that feature...
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Our brief was to help launch and amplify Mercedes-Benz’s latest brand campaign ‘Escape the Map’, created by our partners AMV. ‘Escape the Map’ is an interactive film set in Google Streetview maps.
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To launch Batman: Arkham City on the Xbox 360, Bruce Wayne’s faithful butler is offering his services on the internet in our latest campaign. Alfred At Your Service is a fully working search engine powered by Bing!
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We’ve just received word that we got an IAB second runner-up for this campaign. Working closely with Inc, we used videos, YouTube takeovers, press and more to get button bashers from all over the world involved in taking on DC in the mighty Mercedes-Benz SLS AMG.
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Our challenge was to reach an audience that was scattered around the world in remote places and encourage them to re-consider a brand that is mostly associated with express parcel delivery.
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Our C63 AMG "It Delivers" work has been shortlisted for this year's Campaign BIG Awards. We filmed the car powering around a stacked Amazon.co.uk warehouse, then ran banners and video content on the Amazon site itself.
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Mind believes the issue of mental health in the workplace is the ‘elephant in the room’. So we’ve created a way to get people to notice an invisible elephant, and by acknowledging its presence, to discuss the subject.
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Which will be your Flavour of the Month? For this integrated campaign for the Natural Confectionery Company, we asked the sweets themselves to reveal just what it is that makes them so delicious.
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The new Mercedes-Benz CLS is a beautiful vehicle. But what stands out most to people who aren’t in the car industry? We invited a photographer, an architect, a furniture designer and a model agent to give us their first impressions of the car, filming their reactions.
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For the global launch of the new Tom Clancy Splinter Cell:Conviction video game, we created a web of intrigue every bit as complex and menacing as the game itself.
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The smart Brabus is all about customisation. So the idea for this integrated campaign was simple - customise the car, and customise the advertising formats themselves.
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FAS Aware is a charity that aims to raise awareness of foetal alcohol syndrome, and the dangers of drinking alcohol during pregnancy.
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Combine sweets together to make delicious new flavours – that's what Guzzle Puzzle is all about. Find out how we brought this concept to life with interactivity.
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For the launch of the SLS AMG, we created a massive integrated campaign combining online, traditional, mobile and social media that led to rare chances to experience this new supercar.
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